Qwest Outdoor Advertising Lamar Advertising

Qwest has extended their networking agreement with outdoor advertising company Baton Rouge, a $1.2 million deal.Qwest Communications International Inc. (NYSE: Q) today announced that it has extended a two-year, approximately $1.2 million voice and data networking agreement with Baton Rouge, La.-based Lamar Advertising Company, a leading owner and operator of outdoor advertising and logo sign displays.

Using Qwest’s Private Routed Network solution, Lamar Advertising will be able to transfer large amounts of complex data between almost 200 office locations in a safe, reliable and quick manner that unifies dedicated voice and data services on one platform to streamline communications. Qwest services also will enable Lamar Advertising to securely deploy and scale intranets and extranets, to connect mobile professionals and telecommuters, and protect corporate computing resources cost-effectively.

“We have been very pleased with Qwest services because our account professionals proactively recommend how we can more effectively use telecommunications services to improve company efficiencies,” said Ed Nettles, vice president/director of information technology for Lamar Advertising Company. “Qwest’s Private Routed Network solution allows us to use a credible and reliable network for our voice and data communications, and we couldn’t be happier with the relationship we’ve built with Qwest.”

“Lamar Advertising has been a Qwest customer for approximately five years, and the transition from Frame Relay to Qwest’s Private Routed Network solution will continue to better support the company through growth and new business opportunities,” said Tom Richards, executive vice president, Qwest business markets group. “Our commitment to service simplifies the migration companies like Lamar Advertising are making to next-generation technologies.”

Qwest Private Routed Network solution consists of a secure, managed, fully interoperable, scalable suite of global IP virtual private network services designed to minimize network management as well as the operational and financial burdens imposed by other wide area networking (WAN) and security technologies. Completely flexible, the Qwest solution is modular in design, enabling enterprise customers to implement networks tailored to specific business requirements and network infrastructures.

About Lamar Advertising Company
Lamar Advertising Company is a leading outdoor advertising company currently operating over 150 outdoor advertising companies in 44 states and Puerto Rico, logo businesses in 20 states and the province of Ontario, Canada and over 70 transit advertising franchises in the United States, Canada and Puerto Rico.

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